Broadcast News I and II
The broadcast sessions will combine classroom instruction in news and film production and hands-on training. Classes will include writing for broadcast news, programming and basic production and editing. Students will write, shoot and edit news packages.
Students will learn the basics of literary magazine production, focusing on staff organization, content and design.
News I and II
Participants will generate story ideas, practice their own writing, develop principles of layout and design and create advertising approaches. They will also study staff organization, how to conduct interviews and learn proper treatment of legal and ethical issues.
Photojournalism will focus on technical quality, composition and production. Enrollment will be capped at 22 to ensure hands-on instructional time in the lab and around campus.
Advanced newspaper and yearbook participants will gain hands-on experience by writing, editing, designing and producing The Rush — the institute’s student newspaper — as well as telling other stories of the institute via digital media platforms.
Design will focus on InDesign, Photoshop and Illustrator. Students should be familiar with InDesign and basic design concepts.
Yearbook I and II
Editors and staffers will study theme development, copy preparation, editing, design and photography. Students will plan the books their staffs will produce and will be introduced to skilled advertising and business practices.
Advisers may sign up for this division or for any other. This sequence is highly recommended for advisers who are new to the field or need assistance in advertising, staff setup, workflow and other issues advisers face. This sequence is also ideal for networking.
Online news will combine classroom instruction and hands-on production. Students will learn WordPress basics and how to write for the web. They will collect, aggregate and post online content.
Creativity Boot Camp
Students who are registered for the Institute may elect to participate in this boot camp featuring sessions in advertising, marketing, public relations, branding and more. (Limited to 12 students, no more than two per staff)
Leadership Boot Camp
Students who are registered for the Institute may elect to participate in this boot camp featuring sessions on coaching, motivation, organization and more. (Limited to 12 students, no more than two per staff)